Maier Gutierrez & Associates
MGA Law is a Las Vegas-based litigation law firm that represents clients in virtually every area of civil litigation. Maier Gutierrez & Associates brings a rare mix of big firm experience and a small firm’s personal attention to each and every client. Their success includes honors from Martindale Hubbell AV ratings, Top Attorneys by Nevada Business Magazine, and many more.
MGA Law needed to regain its market share and open its services to a broader audience as an established law firm. Because of the growing Las Vegas law market, new marketing trends, and, more importantly, the way the world changed due to Covid 19, they needed a brand revamp and a new approach to their public reach.
We focused on a rebrand centered around their successful corporate identity —a strong East Coast inspiration with a Las Vegas twist. We listened to the category’s core audience and natural influencers while finding actionable data by studying the top competitors in the local market and around the country. Using this rebranding and the data, we launched a mass media campaign to draw their target audiences.
[Can you give me a list of your favorite achievements you’ve made for MGA? How many eyes have seen the commercial on TV? How is the website’s analytics?]